Professional Coaching for Marketers
Overwhelmed and exhausted: why marketers need space to think The numbers are hard to ignore According to Marketing Week’s 2026 Career & Salary Survey, 65.3% of marketers say they have...
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Mums in Marketing: Official Community Partner at DMWF Global 2026
We are delighted to share that Mums in Marketing is returning as the Official Community Partner for Digital Marketing World Forum (DMWF) Global 2026. This year, DMWF has expanded to...
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Claire Ferreira named a “Future is Female” award winner at Advertising Week Europe 2026
Claire Ferreira, founder of Mums In Marketing, has been named a Future is Female Award winner at Advertising Week Europe 2026. This recognition marks a significant moment for the Mums In Marketing...
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Key Marketing Insights for 2026: What every marketer needs to know
In partnership with Spotler. As we settle into 2026, the marketing landscape continues to evolve at pace. While AI dominates many conversations, the opportunity for marketers will be understanding when...
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Merchandise in your Marketing Strategy
If you have not yet added merchandise to your strategic planning, this could be the prompt to look at your dates. Done well, merchandise is a brand touchpoint that continues to...
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WhatsApp for Marketers – Getting Started
In partnership with Spotler. A review of recent data from multiple sources shows that WhatsApp has surpassed three billion monthly active users worldwide.WhatsApp is used across 180+ countries and supports...
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Why Your Email Clicks Might Not Be What You Think – and how to spot bot activity in email marketing
In partnership with Spotler. Crafting a newsletter is a labour of love We obsess over it. Time spent tweaking subject lines, testing layouts, reviewing and triple-checking content, adjusting images… and...
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Co-Branding without Conflict: Legal Tips for Joint Marketing Campaigns
Partnering with other organisations and professionals to deliver joint marketing campaigns can be a beneficial experience. Bringing in valuable expertise, sharing resources and extending your capabilities, collaboration can enable you...
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Spotler Joins Mums in Marketing
We’re delighted to welcome Spotler as a principal partner. This collaboration reflects our community exactly. Supporting learning, support and practical tools that help maximise their brilliant work. Marketing Technology Partner...
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Canva for Marketers: What you Need to Know About Copyright, Licensing and Trade Marks
Canva hasn’t replaced designers – and it certainly hasn’t replaced marketers. In fact, many marketing professionals who once relied solely on Photoshop or Illustrator now use Canva daily. It’s fast,...
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The £100k salary trap: How to avoid losing your free childcare hours
This blog is from our amazing partners Amber River True Bearing and Independent Financial Advisor Giselle Clayton. Here to help with all things pensions, investments, retirement planning, protection and much...
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Demystifying Copyright in Marketing: Tips on how to protect your content
This blog is written by the very amazing Clare Veal. A Commercial Solicitor superstar, and our official #LegalMiM. Specialising in commercial contracts, intellectual property (including trademarks), e-commerce, consumer and data protection. Marketing is...
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Managing Conflicting Stakeholder Priorities
Ever thought to yourself, “Everyone wants everything… and they all want it now.” Clients, Finance, your own team or even the CEO. The request lands, and often when you’re trying...
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What to Consider When Going Freelance
Are you considering taking the leap into freelancing? Whether you’re fancying more flexibility, looking for work-life balance, or simply stifled by office politics, going it alone can be a brilliant...
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How to Smash Your Next Interview
Got an interview coming up and feeling the nerves creeping in? Whether you’ve not had an interview for donkey’s years, or are a veteran of the process, when it comes...
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Thinking of starting a Podcast? Here’s what you need to know
Podcasts are everywhere; whether you’re a founder, freelancer, coach, or creative, you might wonder if now’s the time to start your own. Short answer? It could be. But before you...
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How to Handle Making Someone Redundant
Making someone redundant is probably one of the hardest things you’d ever have to do as a leader. You know that it’s a conversation that can shake someone’s work –...
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Navigating Redundancy – Advice from Marketers Who’ve “Been There”
Redundancy can hit hard, especially when it comes out of nowhere. Whether you’re feeling shocked, angry, relieved, or simply numb, know this: you’re not the only one. We asked members...
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We’re Back! MiMs returns as Official Community Partner at DMWF Global 2025
We’re thrilled to announce that Mums in Marketing is officially back as the OFFICIAL COMMUNITY PARTNER at Digital Marketing World Forum (DMWF) Global 2025, returning to Olympia London on 24–25...
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What to do if you’ve been made redundant: Your rights and next steps
What to do if you’ve been made redundant: Your rights and next steps Redundancy can be a stressful and uncertain time, particularly for mums balancing their careers with family life....
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Managing Your Finances After Redundancy: A Guide to Financial Stability
Managing Your Finances After Redundancy: A Guide to Financial Stability If you or someone close to you is facing redundancy, it can bring a range of emotions. No single pathway...
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Why Partner with Mums in Marketing?
Why Partner with Mums in Marketing? A business investment that delivers real results. Mums in Marketing (MiMs) isn’t just a community—we are a powerful economic force. In just five years,...
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Marketing Week’s Mini MBA with Professor Mark Ritson, Partner with Mums in Marketing
Marketing Week’s Mini MBA with Professor Mark Ritson, Partner with Mums in Marketing We are thrilled to announce our incredible partnership with Marketing Week’s Mini MBA with Professor Mark Ritson, is...
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Reflecting on an Unbelievable Moment – Winning ‘Best Global Entrepreneur’
Reflecting on an Unbelievable Moment – Winning ‘Best Global Entrepreneur I still can’t quite believe it. Looking back, it feels surreal to say that I was awarded ‘Best Global Entrepreneur’....
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Countdown to FIVE Years of Mums in Marketing: Introducing the MIMs Festival
Countdown to FIVE Years of Mums in Marketing: Introducing the MIMs Festival It’s hard to believe we are approaching our fifth birthday in April 2025. Over the past five years,...
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Mums in Marketing: An Official Partner for Technology for Marketing 2024
Mums in Marketing: An Official Partner for Technology for Marketing 2024 We are thrilled to announce that Mums in Marketing has been named an official partner for Technology for Marketing,...
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FREE marketing courses you can complete online
We’ve researched the best FREE online courses to help you regain your confidence, give your CV a little boost, or reassure yourself that you know this!! Is there a course...
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Claire Ferreira Honoured in Campaign 40 Over 40 Awards
Founder of Mums in Marketing, Claire Ferreira, has been recognised for her commitment to empowering mothers within the marketing and creative industries. Recognition in the Campaign 40 Over 40 Awards...
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How to Calculate a Freelance Day Rate
You’ve decided to dip your toes into the freelance world and secured your first enquiry, and then you are asked “What are your rates?” Perhaps a mini panic takes over....
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Everything you need to know about DMWF.
Not long until the Digital Marketing World Forum in London on the 25th and 26th June, and we can’t wait to see so many Mums in Marketing joining us to...
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MIMs are Official Community Partner to the Digital Marketing World Forum
MIMs are Official Community Partner to the Digital Marketing World Forum We’re unbelievably proud and delighted to reveal that Mums in Marketing is the OFFICIAL COMMUNITY PARTNER of the Digital...
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This Much I Learned: Mums in Marketing’s Claire Ferreira on never ‘levelling down’.
In the latest episode of Marketing Week’s podcast series, Mums in Marketing founder Claire Ferreira discusses the digital confidence gap, how to address imposter syndrome and why female marketers should...
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Mums In Marketing Networking Event – November 2022.
Take a look at the magic that happens when Mums In Marketing meet in person!
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MIMS Wins Global Start-Up of The Year Award
International community Mums in Marketing (MiMs), has been named the winner of the coveted Global Award at The Start-up Awards National Series, Midlands UK.
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Mums in Marketing showed me a different way
I’ll be honest, I’m not where I thought I would be in my career at this stage in my life. That’s a little painful to admit, but in my late thirties...
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The world moves on
If , like me, you started working in Marketing before DIGITAL MARKETING was even a thing – You may be thinking HOLY SHIT – what happened over the past few...
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The story of ‘Mums in Marketing’
I am often asked how ‘Mums in Marketing’ came about – how I went from being a marketing manager to where I am now? To answer that question, I thought...
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